Facebook (FB)

The Pulse on Facebook: Are there emerging societal costs to social media?


Controversies over user privacy and positives like Instagram must be balanced against emerging long-term risks, namely Problematic Smartphone Use (PSU) and social media addiction, which may emerge as a long-term structural headwind to the company’s core business model. 

This ESG Research brief considers factors including:

  • Data privacy and security, governance issues, and regulation in focus
  • Equity performance correlation with ESG signals
  • Fundamental operational risks